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Insights

Catalogue

The return of the catalogue?

We have seen non-essential retail stores closed for a significant proportion of 2020, and this has left retailers with a challenge on how they can promote their often-vast product ranges to their existing and potential customers.

This year at TwentyCi we have been running programmes which have a higher proportion of direct mail as part of the media mix than ever before, with retailers favouring formats larger than an A5 postcard.

March 30, 2016

Decision Time: Are You Missing The Boat With Buyers?

Reaching the right people with the right message at the right time is a key part of any successful marketing strategy.

March 23, 2016

Top 10 Tips to Make the Most Out of Your Leads

With TwentyCi’s MoverAlerts database, it’s quick and easy to create a highly-tailored mailing list to reach homemovers near you.

Leads can cost as little as 30p per address, so once you’ve found...

March 16, 2016

Out of site not out of sight

You’ve invested in a sophisticated transactional website, you’ve got great content, compelling creative and a significant number of unique visitors. All you need now is for those visitors to...

March 09, 2016

Top 10 email marketing tips for 2016

  1. Have a plan

From an overarching email strategy, to the details of each individual campaign, planning is everything.

Every campaign should have a clear goal, so make sure you know your desired...

March 02, 2016

UK Housing Market Update: A look back at Q4 of 2015

Using our unique homemover database, we’ve taken a look back at the end of 2015 to see how the housing market stacked up – both against Q3 and the same period in 2014.