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Hope is not a strategy

As we head into Q4 2020 with the Covid-19 infection rate rising how do physical stores drive the footfall necessary to sustain business?

Whilst a decline in footfall during uncertain times might usually prompt businesses to be more cautious with their marketing budgets, arguably the reverse should apply. We cannot save our way out of the circumstances we are facing.

December 19, 2017

Data can help retailers leverage consumer spend in slow economic climate

For a recent article featured in RetailTechNews, our Planning Director, Danny Crowe highlighted the struggles for retailers in the current economic times, and what they can do about it.

December 13, 2017

Twenty Twenty Vision - Delving into Data 24: Royal Engagement

As the Royal Engagement of Price Harry and Meghan Markle has dominated the news recently, questions have started popping up surrounding the announcement – do we get a day off for the wedding?...