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Homemovers

Hope is not a strategy

As we head into Q4 2020 with the Covid-19 infection rate rising how do physical stores drive the footfall necessary to sustain business?

Whilst a decline in footfall during uncertain times might usually prompt businesses to be more cautious with their marketing budgets, arguably the reverse should apply. We cannot save our way out of the circumstances we are facing.

June 23, 2020

The importance of furniture retailers prioritising their marketing right now

According to Springboard* retail footfall in England increased by 45% last week as the latest round of lockdown easing took effect. However, with the year on year drop an eye watering 54%,...

June 17, 2020

Overcoming the footfall crisis in retail

A recent survey by Dynata* found that only 10% of people planned to visit a non-essential retailer when they re-opened. A third said that they intended to go, but not straight away while another...

June 10, 2020

Reach and acquire high value consumers

In years gone by targeting potential consumers by direct marketing channels such as email, direct mail and social, would entail providing the marketing agency with demographic and geographical...

June 03, 2020

The year so far & are there clear skies ahead?

At the beginning of 2020, we made and reviewed a range of predictions as to how the property market would develop in 2020 and beyond. With an emphatic election victory and Brexit close we were all...

June 03, 2020

The opportunity to find new home buyers is now

As the property market has begun to reopen over the last three weeks, new home builders have been getting to grips with how to safely allow buyers in. This typically involves social distancing and...