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The return of the catalogue?

We have seen non-essential retail stores closed for a significant proportion of 2020, and this has left retailers with a challenge on how they can promote their often-vast product ranges to their existing and potential customers.

This year at TwentyCi we have been running programmes which have a higher proportion of direct mail as part of the media mix than ever before, with retailers favouring formats larger than an A5 postcard.


Recent Posts

February 07, 2020

Targeting consumers: Do you know when's the best time for your industry? [Infographic]

The more facts we know about our target consumers, beyond simply their age and gender, the better our communications are likely to be received. As the saying goes, target the right people, with...

January 14, 2020

TwentyCi Property & Homemover Report: Q4 2019

Today we have published our Property & Homemover Report: Q4 2019, the latest in a regular series of quarterly reports featuring data and analysis for the whole of the UK property market.

December 23, 2019

It's a wrap - the 2019 TwentyCi content rewind

In this our last post of the year, we take a look back at some of our 2019 content highlights from the last twelve months; a mix of thought pieces, special features and report publications.


December 05, 2019

Ready to buy consumers are waiting

Did you know that consumers who are in the process of moving to a new home are nine times more likely to make home furnishing and home improvement related purchases?

November 19, 2019

marketingSHOWCASE 2019

On the 5th November 2019, two of our Client Services team attended the marketingSHOWCASE event at London's Emirates Stadium. The event runs several times a year in locations across the UK,...

November 14, 2019

The consumer value of rental households - are you missing the opportunity?

You may already be aware of the housing for sale/rent percentage divide across the country having read our most recent Property & Homemover Report, reflecting the latest stats for Q3 2019 data and...

November 05, 2019

Is your marketing engine ready to effectively engage with consumer demand this Black Friday?

With a glance in the mirror this guest post from 2016 by David Reed, director of research and editor-in-chief, DataIQ continues to resonate today.

October 24, 2019

Using homemover data to improve marketing ROI

We've partnered with Merkle, the leading data-driven technology-enabled, global performance marketing agency, to provide data and insight for their latest paper: Using homemover data to improve...

October 22, 2019

Energy Engagement: reach and target homemovers with timely and relevant marketing

Fresh from the recent publication of our latest Property & Homemover Report: Q3 2019, the latest in a regular series of quarterly reports featuring data and analysis for the whole of the UK...