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Homemovers

Hope is not a strategy

As we head into Q4 2020 with the Covid-19 infection rate rising how do physical stores drive the footfall necessary to sustain business?

Whilst a decline in footfall during uncertain times might usually prompt businesses to be more cautious with their marketing budgets, arguably the reverse should apply. We cannot save our way out of the circumstances we are facing.

June 23, 2020

The importance of furniture retailers prioritising their marketing right now

According to Springboard* retail footfall in England increased by 45% last week as the latest round of lockdown easing took effect. However, with the year on year drop an eye watering 54%,...

June 17, 2020

Overcoming the footfall crisis in retail

A recent survey by Dynata* found that only 10% of people planned to visit a non-essential retailer when they re-opened. A third said that they intended to go, but not straight away while another...

June 10, 2020

Reach and acquire high value consumers

In years gone by targeting potential consumers by direct marketing channels such as email, direct mail and social, would entail providing the marketing agency with demographic and geographical...

June 03, 2020

The year so far & are there clear skies ahead?

At the beginning of 2020, we made and reviewed a range of predictions as to how the property market would develop in 2020 and beyond. With an emphatic election victory and Brexit close we were all...

June 03, 2020

The opportunity to find new home buyers is now

As the property market has begun to reopen over the last three weeks, new home builders have been getting to grips with how to safely allow buyers in. This typically involves social distancing and...

May 27, 2020

The big 3 audiences every home furnishings retailer should prioritise

As the High Street begins to re-open, businesses are getting to grips with how to safely allow buyers in.  This typically involves safety screens and sanitisation processes but above all much...

May 19, 2020

The Top 5 purchases made by Homemovers

Homemovers are the most valuable consumers on the planet. Outside of the buying of their home, a staggering £12 billion* is spent by Homemovers every year.

May 13, 2020

Planning for the other side - Reaching high value consumers

We can help to deliver high value customers that are “in market” and ready to buy from your brand now. Customers that can be reached via email, direct mail, social, display advertising, mobile &...

May 05, 2020

Planning for the other side - Those who want to move

During the lockdown period over 450,000 buyers & renters have been unable to progress their plans to move creating a large pent-up high value audience ready to enter the market.