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Homemovers

Hope is not a strategy

As we head into Q4 2020 with the Covid-19 infection rate rising how do physical stores drive the footfall necessary to sustain business?

Whilst a decline in footfall during uncertain times might usually prompt businesses to be more cautious with their marketing budgets, arguably the reverse should apply. We cannot save our way out of the circumstances we are facing.

July 09, 2020

Why more homeowners are eyeing the countryside

The current upheaval the world is facing today has not only caused lasting impacts on the way people work, but also how they live and their future choices of where they want to reside. In this...

July 06, 2020

Alternatives to PPC for marketing in a post lockdown world

Lockdown has delivered an uplift for online retailers that no channel promotion could ever provide. Every sector and category has seen all of their Black Friday and Christmas Day peaks arrive...

July 01, 2020

The 3 significant opportunities for retail marketers to generate immediate results

Retailers are now beginning to find their feet with adapted store safety procedures whilst customers are starting to become used to the different protocols. In spite of the introduction of safety...

June 03, 2020

The year so far & are there clear skies ahead?

At the beginning of 2020, we made and reviewed a range of predictions as to how the property market would develop in 2020 and beyond. With an emphatic election victory and Brexit close we were all...

May 27, 2020

The big 3 audiences every home furnishings retailer should prioritise

As the High Street begins to re-open, businesses are getting to grips with how to safely allow buyers in.  This typically involves safety screens and sanitisation processes but above all much...

May 19, 2020

The Top 5 purchases made by Homemovers

Homemovers are the most valuable consumers on the planet. Outside of the buying of their home, a staggering £12 billion* is spent by Homemovers every year.

May 05, 2020

Planning for the other side - Those who want to move

During the lockdown period over 450,000 buyers & renters have been unable to progress their plans to move creating a large pent-up high value audience ready to enter the market.

April 29, 2020

Planning for the other side - Stay & Improve Homeowners

As anyone who has bought, sold or rented a property will know there is often an inevitably about the transaction falling through. Covid-19 has brought into sharp focus how a “force majeure” can...

April 23, 2020

Planning for the other side - Homemovers - Those who moved in before lockdown

For many of our clients, engaging with homemovers is a cornerstone of their marketing strategy given the high volume & value of transactions that a home move drives. With stores closed and the...